Leave it to Jay

James Pinkerton what have you done? For the non-GW readers of this blog, James is...well beyond definition. Intelligent, dark, insightful, genuine, a dab or two of self-loathing and has a sense of humour that helps me deal with the harshness of reality by standing back and having a long good laugh at it (and maybe peeing on it if there's been a lot of booze involved). James is great, lives too far away and I'm sure is feeling very uncomfortable with all the flattery I'm dishing out right now.

Anyway, James is a very gifted writer and has come up with a brilliant outlet for his talents. It's called The Trailer Trash. No, it's not a study in the cultural anthropology of our mutal hometown, but a site that reviews movie trailers. Jay found that he was tired of the hegemony of todays films and decided that the 3 mintue "music videos" that advertise them are ultimately more interesting. I'm inclined to agree, seeing as I went to film school to learn how to make music videos and action films, because art films are just boring and pretentious.

I'm tempted to put on my film school pants and talk about the notions of critically examining an ad for a film as opposed to the actual work. What does that say about our generation, our dwindling attention spans and childhoods full of visual stimuli like commercials. Have we come to a point where we can now evaluate the spliced and diced segments of a movie (that often don't even represent what it's about) on it's own standing, separate from the film? Of course we can. We already do. Ever been to Ad Critic?

Anyway, Jay is a talented writer and you'll enjoy reading him every Monday. So do it already.

HRH